/* ═══════════════════════════════════════════════════════════
   EMBER™ — The Workforce Intelligence System
   Master Site · Editorial · Aubergine Drama
═══════════════════════════════════════════════════════════ */

:root {
  /* light surfaces - cooler, more editorial / financial-tech */
  --bg:           #F8F7F4;
  --bg-2:         #F3F1ED;
  --bg-3:         #ECEAE5;
  --surface:      #FFFFFF;
  --surface-2:    #FAF9F6;

  /* hairlines - thin, almost invisible structural lines */
  --line:         rgba(10,10,15,0.08);
  --line-strong:  rgba(10,10,15,0.16);
  --line-on-dark: rgba(255,255,255,0.07);
  --line-on-dark-strong: rgba(255,255,255,0.14);

  /* EMBER RED - hero color, ownable, primary */
  --ember:        #C81E3F;
  --ember-bright: #DC2647;
  --ember-deep:   #8B0F2E;
  --ember-glow:   #FF5470;
  --ember-tint:   rgba(220,38,71,0.08);

  /* secondary accents - DEMOTED, used sparingly only on WIS */
  --violet:       #8B3FE0;
  --violet-bright:#A855F7;
  --violet-deep:  #6B1FA8;
  --magenta:      #C026D3;

  --gold:         #B89150;

  /* PURE BLACK dark surfaces - institutional, terminal-grade */
  --char-deep:    #0A0A0A;
  --char:         #141414;
  --char-mid:     #1C1C1C;
  --char-hi:      #242424;

  /* legacy aubergine kept for any specialty surfaces */
  --aubergine:    #0A0A0A;
  --aubergine-mid:#141414;
  --aubergine-hi: #1C1C1C;

  /* text - tighter contrast */
  --text:         #0A0A0F;
  --text-dim:     rgba(10,10,15,0.74);
  --text-muted:   rgba(10,10,15,0.52);
  --text-faint:   rgba(10,10,15,0.28);

  /* on-dark text - crisp, less hazy */
  --text-on-dark:       rgba(255,255,255,0.95);
  --text-on-dark-dim:   rgba(255,255,255,0.78);
  --text-on-dark-muted: rgba(255,255,255,0.55);
  --text-on-dark-faint: rgba(255,255,255,0.30);
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body {
  font-family: 'Manrope', sans-serif;
  background:
    linear-gradient(180deg, #F8F7F4 0%, #F5F3EF 50%, #F0EEE9 100%);
  background-attachment: fixed;
  color: var(--text);
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  font-feature-settings: "ss01","cv11";
  line-height: 1.5;
  overflow-x: hidden;
}

::selection { background: var(--ember); color: #FFFFFF; }
img { max-width: 100%; display: block; }

.container { max-width: 1280px; margin: 0 auto; padding: 0 32px; }
.container-narrow { max-width: 920px; margin: 0 auto; padding: 0 32px; }
.container-wide  { max-width: 1440px; margin: 0 auto; padding: 0 32px; }

/* ─── HEADER / NAV ─── */
.site-header {
  position: sticky; top: 0; z-index: 50;
  background: rgba(250,247,242,0.85);
  backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--line);
}
.site-header.on-dark {
  background: #000000;
  backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid rgba(255,255,255,0.06);
}
.site-nav {
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px 32px; max-width: 1440px; margin: 0 auto;
  gap: 24px;
}
.site-header.on-dark .nav-link { color: rgba(245,240,255,0.70); }
.site-header.on-dark .nav-link:hover,
.site-header.on-dark .nav-link.active { color: var(--ember-bright); }
.site-header.on-dark .nav-link.active::after { background: var(--ember-bright); }

/* ─── BRAND MARK ─── */
.brand-mark {
  display: flex; align-items: center; gap: 12px;
  text-decoration: none; min-width: 0;
}
.brand-icon { width: 30px; height: 30px; flex-shrink: 0; }
.brand-word {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 22px; font-weight: 600;
  font-style: italic;
  color: var(--ember); letter-spacing: -0.005em;
  line-height: 1.2; white-space: nowrap;
}
.site-header.on-dark .brand-word { color: var(--ember-bright); }

.tm-mark {
  font-size: 0.55em; vertical-align: 0.55em;
  font-style: normal;
  font-family: 'Manrope', sans-serif; font-weight: 500;
  letter-spacing: 0;
  margin-left: -0.02em;
  display: inline-block;
}
/* When tm-mark sits inside a heavily letter-spaced parent (eyebrows, tags, mono labels),
   the parent's letter-spacing adds extra room after the final letter of the word.
   Pull the tm-mark back so it sits snug against its word. */
.positioning-eyebrow .tm-mark,
.positioning-tag .tm-mark,
.section-eyebrow .tm-mark,
.page-eyebrow .tm-mark,
.hero-eyebrow .tm-mark,
.world-map-eyebrow .tm-mark,
.stat-moment-eyebrow .tm-mark,
.cta-block-eyebrow .tm-mark,
.explainer-tag .tm-mark,
.di-eyebrow .tm-mark,
.case-eyebrow .tm-mark,
.method-eyebrow .tm-mark,
.scale-eyebrow .tm-mark,
.formula-row .tm-mark,
.wis-radar-eyebrow .tm-mark {
  margin-left: -1.8em;
  margin-right: 0;
  letter-spacing: 0;
  font-size: 0.5em;
  vertical-align: 0.7em;
}
/* Headlines / body text — much less letter-spacing, so a tiny pullback is enough */
h1 .tm-mark, h2 .tm-mark, h3 .tm-mark,
.page-title .tm-mark, .section-title .tm-mark,
.hero-title .tm-mark, p .tm-mark, .footer-tagline .tm-mark {
  margin-left: -0.1em;
}

.nav-links {
  display: flex; gap: 30px; align-items: center;
}
.nav-link {
  font-size: 11px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.6px;
  color: var(--text-dim); text-decoration: none;
  transition: color 0.2s; position: relative;
}
.nav-link:hover { color: var(--ember); }
.nav-link.active { color: var(--ember); }
.nav-link.active::after {
  content: ''; position: absolute; bottom: -22px; left: 0; right: 0;
  height: 2px; background: var(--ember);
}
.nav-cta {
  background: linear-gradient(135deg, var(--ember) 0%, var(--magenta) 60%, var(--violet) 100%);
  background-size: 200% 200%;
  background-position: 0% 0%;
  color: #FFFFFF;
  padding: 11px 22px; border-radius: 3px;
  font-size: 11px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  text-decoration: none;
  transition: background-position 0.5s ease;
  border: none;
}
.nav-cta:hover { background-position: 100% 100%; }

/* ─── HAMBURGER TOGGLE (mobile only) ─── */
.nav-toggle {
  display: none;
  background: none; border: none; cursor: pointer;
  width: 36px; height: 36px;
  padding: 0;
  flex-direction: column;
  justify-content: center; align-items: center;
  gap: 6px;
}
.nav-toggle span {
  display: block;
  width: 22px; height: 1.5px;
  background: var(--ember-bright);
  transition: transform 0.25s ease, opacity 0.2s ease;
  border-radius: 1px;
}
.nav-toggle[aria-expanded="true"] span:nth-child(1) {
  transform: translateY(7.5px) rotate(45deg);
}
.nav-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
.nav-toggle[aria-expanded="true"] span:nth-child(3) {
  transform: translateY(-7.5px) rotate(-45deg);
}

/* ─── GRADIENT TEXT (signature italic emphasis) ─── */
.grad-text {
  color: var(--ember);
}
.grad-text-bright {
  color: var(--ember-glow);
}

/* ─── HERO ─── */
.hero-dark {
  background:
    radial-gradient(ellipse 70% 50% at 25% 25%, rgba(220,38,71,0.12) 0%, transparent 60%),
    radial-gradient(ellipse 60% 60% at 85% 85%, rgba(168,85,247,0.08) 0%, transparent 65%),
    #000000;
  color: #FFFFFF;
  padding: 120px 0 100px;
  position: relative; overflow: hidden;
}
.hero-dark::after {
  content: ''; position: absolute;
  top: 0; left: 0; right: 0; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), var(--violet-bright), transparent);
  opacity: 0.55;
}
.hero-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2.6px;
  color: var(--ember-bright); margin-bottom: 22px;
  display: flex; align-items: center; gap: 12px;
}
.hero-eyebrow::before {
  content: ''; width: 32px; height: 1px;
  background: var(--ember-bright);
}
.hero-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(44px, 6.8vw, 96px); font-weight: 500;
  line-height: 1.02; letter-spacing: -0.028em;
  color: #FFFFFF; margin-bottom: 30px;
  max-width: 1200px;
}
.hero-title em {
  font-style: italic;
  color: var(--ember-glow);
  background: linear-gradient(135deg, #FF5470 0%, #DC2647 100%);
  -webkit-background-clip: text; background-clip: text;
  -webkit-text-fill-color: transparent; color: transparent;
}
.hero-sub {
  font-size: clamp(17px, 1.4vw, 20px); line-height: 1.6;
  color: var(--text-on-dark-dim); max-width: 760px;
  margin-bottom: 44px;
}
.hero-sub strong { color: #FFFFFF; font-weight: 600; }
.hero-cta-row {
  display: flex; gap: 14px; flex-wrap: wrap; align-items: center;
}

.hero-grid {
  display: grid; grid-template-columns: 1.1fr 1fr; gap: 70px;
  align-items: center;
  position: relative; z-index: 2;
}

/* ─── SIGNATURE EMBER → WIS ARCHITECTURE VISUAL ─── */
.architecture-vis {
  position: relative;
  width: 100%; max-width: 540px;
  aspect-ratio: 1;
  margin: 0 auto;
}
.architecture-vis svg {
  width: 100%; height: 100%;
}
@keyframes ringPulse {
  0%, 100% { opacity: 0.35; }
  50% { opacity: 0.7; }
}
@keyframes orbSpin {
  from { transform: rotate(0deg); }
  to { transform: rotate(360deg); }
}
@keyframes corePulse {
  0%, 100% { opacity: 0.85; transform: scale(1); }
  50% { opacity: 1; transform: scale(1.05); }
}
.arch-ring-outer { animation: ringPulse 4s ease-in-out infinite; transform-origin: center; }
.arch-ring-mid   { animation: ringPulse 5s ease-in-out infinite 0.5s; transform-origin: center; }
.arch-orbit      { animation: orbSpin 80s linear infinite; transform-origin: 270px 270px; }
.arch-orbit-rev  { animation: orbSpin 100s linear infinite reverse; transform-origin: 270px 270px; }
.arch-core       { animation: corePulse 3s ease-in-out infinite; transform-origin: center; transform-box: fill-box; }

/* ─── BUTTONS ─── */
.btn {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 15px 26px; border-radius: 3px;
  font-size: 12px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.6px;
  text-decoration: none; transition: all 0.3s ease;
  border: 1px solid transparent; cursor: pointer;
  position: relative; overflow: hidden;
}
.btn-primary {
  background: linear-gradient(135deg, var(--ember) 0%, var(--magenta) 60%, var(--violet) 100%);
  background-size: 200% 200%;
  background-position: 0% 0%;
  color: #FFFFFF;
}
.btn-primary:hover {
  background-position: 100% 100%;
  box-shadow: 0 8px 24px rgba(200,30,63,0.30);
}
.btn-ghost {
  background: transparent; color: var(--text);
  border-color: var(--line-strong);
}
.btn-ghost:hover {
  border-color: var(--ember); color: var(--ember);
}
.hero-dark .btn-ghost,
.page-banner-dark .btn-ghost,
.cta-block .btn-ghost {
  color: #FFFFFF; border-color: rgba(245,240,255,0.30);
}
.hero-dark .btn-ghost:hover,
.page-banner-dark .btn-ghost:hover,
.cta-block .btn-ghost:hover {
  border-color: var(--ember-bright); color: var(--ember-bright);
}

/* ─── PAGE BANNER ─── */
.page-banner-dark {
  background:
    radial-gradient(ellipse 70% 50% at 30% 30%, rgba(220,38,71,0.10) 0%, transparent 60%),
    radial-gradient(ellipse 60% 60% at 85% 80%, rgba(168,85,247,0.06) 0%, transparent 65%),
    #000000;
  color: #FFFFFF;
  padding: 100px 0 80px;
  position: relative; overflow: hidden;
}
.page-banner-dark::after {
  content: ''; position: absolute; top: 0; left: 0; right: 0; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), var(--violet-bright), transparent);
  opacity: 0.55;
}
.page-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2.6px;
  color: var(--ember-bright); margin-bottom: 18px;
  display: flex; align-items: center; gap: 12px;
}
.page-eyebrow::before {
  content: ''; width: 32px; height: 1px;
  background: var(--ember-bright);
}
.page-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(40px, 5.5vw, 76px); font-weight: 500;
  line-height: 1.04; letter-spacing: -0.025em; color: #FFFFFF;
  margin-bottom: 22px;
  max-width: 1100px;
}
.page-title em {
  font-style: italic;
  background: linear-gradient(135deg, #FF5470 0%, #DC2647 100%);
  -webkit-background-clip: text; background-clip: text;
  -webkit-text-fill-color: transparent; color: transparent;
}
.page-sub {
  font-size: 18px; line-height: 1.6;
  color: var(--text-on-dark-dim); max-width: 780px;
}
.page-sub strong { color: #FFFFFF; font-weight: 600; }

/* ─── SECTIONS ─── */
section { padding: 100px 0; }
section.tight { padding: 70px 0; }
section.dark {
  background: #000000;
  color: #FFFFFF;
  position: relative; overflow: hidden;
}
section.dark.lavish {
  background:
    radial-gradient(ellipse 60% 50% at 75% 30%, rgba(220,38,71,0.10) 0%, transparent 60%),
    radial-gradient(ellipse 50% 60% at 20% 80%, rgba(168,85,247,0.06) 0%, transparent 65%),
    #000000;
}
section.dark .section-eyebrow { color: var(--ember-bright); }
section.dark .section-title { color: #FFFFFF; }
section.dark .section-body { color: var(--text-on-dark-dim); }
section.dark .section-body strong { color: #FFFFFF; }

.section-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2.6px;
  color: var(--ember); margin-bottom: 20px;
  display: flex; align-items: center; gap: 12px;
}
.section-eyebrow::before {
  content: ''; width: 32px; height: 1px;
  background: currentColor;
}
.section-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(32px, 4vw, 54px); font-weight: 500;
  line-height: 1.06; letter-spacing: -0.022em;
  color: var(--text); margin-bottom: 24px;
  max-width: 940px;
}
.section-title em {
  font-style: italic;
  color: var(--ember);
}
section.dark .section-title em {
  font-style: italic;
  color: var(--ember-glow);
}
.section-body {
  font-size: 17px; line-height: 1.7;
  color: var(--text-dim); max-width: 780px;
}
.section-body p { margin-bottom: 18px; }
.section-body p:last-child { margin-bottom: 0; }
.section-body strong { color: var(--text); font-weight: 600; }

/* POSITIONING STRIP · brand statement between ticker and Engagement vs Identification */
.positioning-strip {
  position: relative;
  background: linear-gradient(180deg, #0A0A0A 0%, #1a0a14 50%, #0A0A0A 100%);
  padding: 100px 0 110px;
  overflow: hidden;
  border-top: 1px solid rgba(220,38,71,0.18);
  border-bottom: 1px solid rgba(107,31,168,0.18);
}
.positioning-strip::before {
  content: '';
  position: absolute;
  left: 50%;
  top: 50%;
  width: 1100px;
  height: 1100px;
  background: radial-gradient(circle, rgba(220,38,71,0.18) 0%, rgba(107,31,168,0.10) 30%, transparent 65%);
  transform: translate(-50%, -50%);
  pointer-events: none;
  z-index: 0;
}
.positioning-strip::after {
  content: '';
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(rgba(255,255,255,0.02) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255,255,255,0.02) 1px, transparent 1px);
  background-size: 60px 60px;
  opacity: 0.5;
  pointer-events: none;
  z-index: 0;
}
.positioning-inner {
  position: relative;
  z-index: 1;
  max-width: 1080px;
  margin: 0 auto;
  text-align: center;
  padding: 0 24px;
}

/* Eyebrow with flanking rules */
.positioning-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 12px;
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: 3.6px;
  color: #FF6B85;
  margin-bottom: 36px;
  display: inline-flex;
  align-items: center;
  gap: 18px;
}
.positioning-eyebrow::before,
.positioning-eyebrow::after {
  content: '';
  display: inline-block;
  width: 56px;
  height: 1px;
  background: linear-gradient(90deg, transparent, #FF6B85);
}
.positioning-eyebrow::after {
  background: linear-gradient(90deg, #FF6B85, transparent);
}
.positioning-eyebrow .tm-mark { color: #FF6B85; }

/* The big serif headline */
.positioning-line {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(34px, 5.5vw, 64px);
  font-weight: 400;
  line-height: 1.08;
  letter-spacing: -0.025em;
  color: #FFFFFF;
  margin: 0 0 28px;
  max-width: 1000px;
  margin-left: auto;
  margin-right: auto;
}
.positioning-line em {
  font-style: italic;
  font-weight: 500;
  background: linear-gradient(90deg, #FFB4C2 0%, #FF6B85 25%, #DC2647 55%, #8B2BA8 90%);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

/* Bottom tag — separates the brand line from the rest */
.positioning-tag {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 2.4px;
  color: rgba(255,255,255,0.55);
  margin-top: 18px;
  display: inline-flex;
  align-items: center;
  gap: 14px;
}
.positioning-tag .dot {
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: #FF6B85;
  display: inline-block;
}
.positioning-tag em {
  font-style: italic;
  color: #FFB4C2;
  font-family: 'Newsreader', Georgia, serif;
  font-size: 13px;
  font-weight: 500;
  text-transform: none;
  letter-spacing: -0.005em;
}

@media (max-width: 720px) {
  .positioning-strip { padding: 64px 0 72px; }
  .positioning-eyebrow { font-size: 10px; letter-spacing: 2.4px; margin-bottom: 24px; }
  .positioning-eyebrow::before, .positioning-eyebrow::after { width: 28px; }
  .positioning-line { font-size: clamp(28px, 8vw, 42px); }
}

.split-2 {
  display: grid; grid-template-columns: 1fr 1fr; gap: 70px;
  align-items: start;
}
.split-2 > div { min-width: 0; }
.split-13 {
  display: grid; grid-template-columns: 1fr 1.3fr; gap: 70px;
  align-items: start;
}

/* ─── HEADLINE STAT ─── */
.headline-stat {
  display: inline-flex; align-items: baseline; gap: 14px;
  padding: 18px 26px;
  background: rgba(245,240,255,0.04);
  border: 1px solid rgba(245,240,255,0.10);
  border-left: 3px solid var(--ember-bright);
  border-radius: 3px;
  margin-top: 30px;
}
.headline-stat-num {
  font-family: 'Newsreader', Georgia, serif; font-style: italic; font-weight: 600;
  font-size: 44px; line-height: 1;
  color: var(--ember-glow);
  letter-spacing: -0.02em;
}
.headline-stat-label {
  font-family: 'IBM Plex Mono', monospace; font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.6px;
  color: rgba(245,240,255,0.70);
  line-height: 1.45; max-width: 260px;
}

/* light variant */
.headline-stat.light {
  background: var(--surface);
  border-color: var(--line);
  border-left-color: var(--ember);
}
.headline-stat.light .headline-stat-label { color: var(--text-muted); }

/* ─── BIG STAT GRID ─── */
.fact-row {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: 0; margin-top: 70px;
  border-top: 1px solid rgba(245,240,255,0.12);
  border-bottom: 1px solid rgba(245,240,255,0.12);
  position: relative; z-index: 2;
}
.fact-cell { padding: 32px 32px; }
.fact-cell:not(:last-child) { border-right: 1px solid rgba(245,240,255,0.12); }
.fact-num {
  font-family: 'Newsreader', Georgia, serif; font-style: italic; font-weight: 600;
  font-size: 48px; line-height: 1;
  color: var(--ember-glow);
  letter-spacing: -0.018em;
  margin-bottom: 12px;
}
.fact-label {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.7px;
  color: var(--text-on-dark-muted); line-height: 1.5;
}

/* light variant */
.fact-row-light {
  display: grid; grid-template-columns: repeat(4, 1fr);
  gap: 0; margin: 50px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.fact-row-light .fact-cell:not(:last-child) {
  border-right: 1px solid var(--line);
}
.fact-row-light .fact-num {
  font-size: 40px;
}
.fact-row-light .fact-label { color: var(--text-muted); }

/* ─── PULL QUOTE ─── */
.pull-quote {
  font-family: 'Newsreader', Georgia, serif; font-style: italic;
  font-size: clamp(28px, 3.4vw, 44px); font-weight: 400;
  line-height: 1.18; letter-spacing: -0.018em;
  color: var(--text); padding: 50px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  position: relative;
}
.pull-quote em {
  color: var(--ember);
  font-style: italic;
}
.pull-quote::before {
  content: '"'; position: absolute; top: -10px; left: -10px;
  font-family: 'Newsreader', Georgia, serif; font-size: 100px;
  color: var(--ember-glow); line-height: 1; pointer-events: none;
}
.pull-quote-attr {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.6px;
  color: var(--text-muted); margin-top: 22px;
  font-style: normal;
}

section.dark .pull-quote { color: #FFFFFF; border-color: rgba(245,240,255,0.15); }
section.dark .pull-quote em {
  color: var(--ember-glow);
}
section.dark .pull-quote-attr { color: var(--text-on-dark-muted); }

/* ─── VITAL SIGNS GRID ─── */
.vital-grid {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px;
  margin-top: 50px;
}
.vital-card {
  background: rgba(245,240,255,0.04);
  border: 1px solid rgba(245,240,255,0.10);
  border-top: 3px solid var(--vc, var(--ember-bright));
  border-radius: 3px;
  padding: 32px 30px;
  transition: all 0.3s ease;
  position: relative; overflow: hidden;
}
.vital-card:hover {
  background: rgba(245,240,255,0.06);
  border-top-width: 4px;
  transform: translateY(-2px);
}
.vital-num {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.8px;
  color: var(--vc, var(--ember-bright)); margin-bottom: 16px;
}
.vital-name {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 23px; font-weight: 500;
  line-height: 1.2; letter-spacing: -0.012em;
  color: #FFFFFF; margin-bottom: 12px;
}
.vital-body {
  font-size: 14px; line-height: 1.65;
  color: rgba(245,240,255,0.72);
}

/* ─── WIS ARCHITECTURE BLOCK ─── */
.wis-block {
  background: rgba(245,240,255,0.04);
  border: 1px solid rgba(245,240,255,0.12);
  border-radius: 4px;
  padding: 42px 44px;
  margin-top: 40px;
  position: relative; overflow: hidden;
}
.wis-block::before {
  content: ''; position: absolute;
  top: 0; left: 0; bottom: 0; width: 4px;
  background: linear-gradient(180deg, var(--ember), var(--magenta), var(--violet));
}
.wis-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2px;
  color: var(--ember-bright); margin-bottom: 14px;
}
.wis-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(26px, 2.6vw, 36px); font-weight: 500;
  line-height: 1.15; letter-spacing: -0.018em;
  color: #FFFFFF; margin-bottom: 18px;
}
.wis-title em {
  font-style: italic;
  color: var(--ember-glow);
}
.wis-body {
  font-size: 15.5px; line-height: 1.7;
  color: var(--text-on-dark-dim);
}
.wis-body strong { color: #FFFFFF; font-weight: 600; }
.wis-body p { margin-bottom: 14px; }
.wis-body p:last-child { margin-bottom: 0; }

/* ─── METHOD ROWS ─── */
.method-row {
  border-top: 1px solid var(--line);
  padding: 50px 0; display: grid;
  grid-template-columns: 220px 1fr 1.2fr; gap: 60px; align-items: start;
}
.method-row:last-child { border-bottom: 1px solid var(--line); }
.method-label {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2px;
  color: var(--ember); padding-top: 6px;
}
.method-content h3 {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 28px; font-weight: 500;
  line-height: 1.15; color: var(--text);
  letter-spacing: -0.014em;
  margin-bottom: 0;
}
.method-content h3 em {
  font-style: italic;
  color: var(--ember);
}
.method-body {
  font-size: 15.5px; line-height: 1.75; color: var(--text-dim);
}
.method-body p { margin-bottom: 14px; }
.method-body p:last-child { margin-bottom: 0; }
.method-body strong { color: var(--text); font-weight: 600; }

/* ─── 0-50 SCALE VISUALIZATION ─── */
.scale-vis-wrap { margin-top: 30px; }
.scale-vis-band {
  display: grid; grid-template-columns: repeat(5, 1fr); gap: 4px;
  height: 36px;
  border-radius: 3px; overflow: hidden;
}
.scale-vis-seg {
  display: flex; align-items: center; justify-content: center;
  font-family: 'IBM Plex Mono', monospace;
  font-size: 9px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  color: #FFFFFF;
}
.scale-vis-seg-1 { background: linear-gradient(135deg, #6B0F22, #8B0F2E); }
.scale-vis-seg-2 { background: linear-gradient(135deg, #B45309, #D97706); }
.scale-vis-seg-3 { background: linear-gradient(135deg, #846417, #B89150); }
.scale-vis-seg-4 { background: linear-gradient(135deg, #047857, #10B981); }
.scale-vis-seg-5 { background: linear-gradient(135deg, #1E40AF, #6366F1); }
.scale-vis-row {
  display: flex; margin-top: 10px;
}
.scale-vis-tick {
  font-family: 'IBM Plex Mono', monospace; font-size: 10px;
  color: var(--text-muted); letter-spacing: 1px;
}
.scale-vis-tick.ember { color: var(--ember); font-weight: 600; }

/* ─── CASE CARDS ─── */
.case-grid {
  display: grid; grid-template-columns: 1fr 1fr; gap: 30px;
  margin-top: 50px;
}
.case-card {
  background: linear-gradient(135deg, #FFFFFF 0%, #F7F3EC 100%);
  border: 1px solid var(--line);
  border-top: 3px solid var(--ember);
  border-radius: 3px;
  padding: 42px 44px;
  transition: all 0.3s ease;
  position: relative; overflow: hidden;
}
.case-card.violet { border-top-color: var(--violet); }
.case-card:hover {
  transform: translateY(-3px);
  box-shadow: 0 18px 50px rgba(40,20,30,0.10);
}
.case-card-tag {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.8px;
  color: var(--ember); margin-bottom: 14px;
}
.case-card.violet .case-card-tag { color: var(--violet); }
.case-card-headline {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 26px; font-weight: 500; line-height: 1.18;
  letter-spacing: -0.014em; color: var(--text);
  margin-bottom: 18px;
}
.case-card-headline em {
  font-style: italic;
  color: var(--ember);
}
.case-card-body {
  font-size: 15px; line-height: 1.7; color: var(--text-dim);
  margin-bottom: 22px;
}
.case-card-body strong { color: var(--text); font-weight: 600; }
.case-card-stats {
  display: grid; grid-template-columns: repeat(3, 1fr);
  gap: 0; padding-top: 22px;
  border-top: 1px solid var(--line);
}
.case-stat-num {
  font-family: 'Newsreader', Georgia, serif; font-style: italic; font-weight: 600;
  font-size: 26px; line-height: 1;
  color: var(--ember); margin-bottom: 6px;
  letter-spacing: -0.012em;
}
.case-card.violet .case-stat-num { color: var(--violet); }
.case-stat-label {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 9.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  color: var(--text-muted); line-height: 1.4;
}

/* ─── CONTRAST BLOCK (engagement vs ember) ─── */
.contrast-grid {
  display: grid; grid-template-columns: 1fr 1fr; gap: 0;
  margin-top: 50px;
  border: 1px solid rgba(245,240,255,0.12);
  border-radius: 4px;
  overflow: hidden;
}
.contrast-col {
  padding: 44px 44px;
  position: relative;
}
.contrast-col.old {
  background: rgba(245,240,255,0.02);
  color: var(--text-on-dark-muted);
  border-right: 1px solid rgba(245,240,255,0.12);
}
.contrast-col.new {
  background:
    linear-gradient(135deg, rgba(63,23,64,0.40) 0%, rgba(26,8,22,0.20) 100%);
  color: #FFFFFF;
}
.contrast-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2px;
  margin-bottom: 16px;
}
.contrast-col.old .contrast-eyebrow { color: var(--text-on-dark-faint); }
.contrast-col.new .contrast-eyebrow { color: var(--ember-bright); }
.contrast-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 26px; font-weight: 500;
  line-height: 1.18; letter-spacing: -0.014em;
  margin-bottom: 22px;
}
.contrast-col.old .contrast-title { color: rgba(245,240,255,0.70); text-decoration: line-through; text-decoration-color: rgba(245,240,255,0.30); text-decoration-thickness: 1px; }
.contrast-col.new .contrast-title { color: #FFFFFF; }
.contrast-col.new .contrast-title em {
  font-style: italic;
  color: var(--ember-glow);
}
.contrast-list {
  list-style: none; padding: 0; margin: 0;
}
.contrast-list li {
  padding: 14px 0; font-size: 14.5px; line-height: 1.6;
  border-top: 1px solid rgba(245,240,255,0.08);
  display: grid; grid-template-columns: 28px 1fr; gap: 14px; align-items: start;
}
.contrast-list li:first-child { border-top: none; }
.contrast-marker {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; font-weight: 600;
  letter-spacing: 1px; padding-top: 2px;
}
.contrast-col.old .contrast-marker { color: rgba(245,240,255,0.30); }
.contrast-col.new .contrast-marker { color: var(--ember-bright); }
.contrast-col.new li strong { color: #FFFFFF; font-weight: 600; }

/* ─── PRESS / EDITORIAL CARDS ─── */
.press-feature {
  background:
    radial-gradient(ellipse 60% 80% at 0% 50%, var(--aubergine-hi) 0%, transparent 60%),
    linear-gradient(135deg, var(--aubergine) 0%, var(--char-deep) 100%);
  border: 1px solid rgba(245,240,255,0.12);
  border-radius: 4px;
  padding: 50px 56px;
  margin-bottom: 30px;
  display: grid; grid-template-columns: 1fr 1.2fr; gap: 50px;
  align-items: center;
  position: relative; overflow: hidden;
}
.press-feature-tag {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2px;
  color: var(--ember-bright); margin-bottom: 16px;
  display: flex; align-items: center; gap: 10px;
}
.press-feature-tag::before {
  content: ''; width: 24px; height: 1px; background: var(--ember-bright);
}
.press-feature-date {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; color: var(--text-on-dark-muted);
  margin-top: 14px;
  text-transform: uppercase; letter-spacing: 1.4px;
}
.press-feature-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 30px; font-weight: 500;
  line-height: 1.15; letter-spacing: -0.018em;
  color: #FFFFFF; margin-bottom: 18px;
}
.press-feature-title em {
  font-style: italic;
  color: var(--ember-glow);
}
.press-feature-body {
  font-size: 15px; line-height: 1.7;
  color: var(--text-on-dark-dim); margin-bottom: 24px;
}
.press-feature-body strong { color: #FFFFFF; font-weight: 600; }

.press-grid {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
  margin-top: 30px;
}
.press-card {
  background: linear-gradient(135deg, #FFFFFF 0%, #F7F3EC 100%);
  border: 1px solid var(--line);
  border-left: 3px solid var(--ember);
  border-radius: 3px;
  padding: 28px 28px;
  transition: all 0.25s ease;
}
.press-card.violet { border-left-color: var(--violet); }
.press-card:hover {
  transform: translateY(-2px);
  box-shadow: 0 12px 30px rgba(40,20,30,0.08);
}
.press-card-tag {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 9.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.6px;
  color: var(--ember); margin-bottom: 12px;
}
.press-card.violet .press-card-tag { color: var(--violet); }
.press-card-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 19px; font-weight: 500;
  line-height: 1.3; letter-spacing: -0.012em;
  color: var(--text); margin-bottom: 12px;
}
.press-card-meta {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10px; color: var(--text-muted);
  text-transform: uppercase; letter-spacing: 1.2px;
}

/* ─── COVERAGE STRIP ─── */
.coverage-strip {
  display: flex; flex-wrap: wrap; gap: 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  margin-top: 40px;
}
.coverage-mark {
  flex: 1 1 160px; min-width: 160px;
  padding: 28px 24px;
  font-family: 'Newsreader', Georgia, serif; font-style: italic;
  font-size: 22px; font-weight: 500;
  color: var(--text-muted);
  border-right: 1px solid var(--line);
  text-align: center; letter-spacing: -0.005em;
  transition: color 0.25s;
}
.coverage-mark:last-child { border-right: none; }
.coverage-mark:hover { color: var(--ember); }

/* ─── CLIENT BAND ─── */
.client-band {
  display: flex; flex-wrap: wrap; gap: 0;
  border-top: 1px solid rgba(245,240,255,0.12);
  border-bottom: 1px solid rgba(245,240,255,0.12);
}
.client-mark {
  flex: 1 1 160px; min-width: 160px;
  padding: 30px 24px;
  font-family: 'IBM Plex Mono', monospace;
  font-size: 12.5px; font-weight: 600;
  letter-spacing: 1.8px; text-transform: uppercase;
  color: var(--text-on-dark-muted);
  border-right: 1px solid rgba(245,240,255,0.12);
  text-align: center;
  transition: color 0.25s;
}
.client-mark:last-child { border-right: none; }
.client-mark:hover { color: var(--ember-bright); }

/* ─── CONTACT ─── */
.contact-grid {
  display: grid; grid-template-columns: 1fr 1.2fr; gap: 70px;
  margin-top: 40px;
}
.contact-info-card {
  background: linear-gradient(135deg, #FFFFFF 0%, #F7F3EC 100%);
  border: 1px solid var(--line);
  border-left: 3px solid var(--ember);
  border-radius: 3px;
  padding: 28px 32px; margin-bottom: 18px;
  transition: all 0.25s ease;
}
.contact-info-card:hover {
  transform: translateY(-1px);
  box-shadow: 0 10px 24px rgba(40,20,30,0.06);
}
.contact-info-card h4 {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.7px;
  color: var(--ember); margin-bottom: 10px;
}
.contact-info-card p {
  font-size: 14.5px; line-height: 1.65; color: var(--text-dim);
  margin-bottom: 6px;
}
.contact-info-card a {
  color: var(--text); text-decoration: none; font-weight: 500;
  border-bottom: 1px solid var(--ember);
  transition: color 0.2s;
}
.contact-info-card a:hover { color: var(--ember); }

.form-field { margin-bottom: 20px; }
.form-label {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  color: var(--text-muted); display: block; margin-bottom: 7px;
}
.form-input, .form-textarea {
  width: 100%;
  background: linear-gradient(180deg, #FFFFFF 0%, #FBF7F0 100%);
  border: 1px solid var(--line); border-radius: 3px;
  padding: 13px 15px; font-family: 'Manrope', sans-serif;
  font-size: 14px; color: var(--text);
  transition: border-color 0.2s;
}
.form-input:focus, .form-textarea:focus {
  outline: none; border-color: var(--ember);
}
.form-textarea { min-height: 130px; resize: vertical; }

/* ─── ANIMATED MAP ─── */
.map-vis-wrap {
  background:
    radial-gradient(ellipse 70% 60% at 50% 50%, var(--aubergine-hi) 0%, transparent 70%),
    linear-gradient(135deg, var(--aubergine) 0%, var(--char-deep) 100%);
  border: 1px solid rgba(245,240,255,0.10);
  border-radius: 4px;
  padding: 50px 50px 40px;
  position: relative; overflow: hidden;
  margin-top: 40px;
}
.map-vis-wrap::before {
  content: ''; position: absolute; top: 0; left: 0; right: 0; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), var(--violet-bright), transparent);
}
.map-vis-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2px;
  color: var(--ember-bright); margin-bottom: 12px;
}
.map-vis-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 28px; font-weight: 500;
  line-height: 1.15; letter-spacing: -0.018em;
  color: #FFFFFF; margin-bottom: 8px;
}
.map-vis-title em {
  font-style: italic;
  color: var(--ember-glow);
}
.map-vis-sub {
  font-size: 14.5px; line-height: 1.6;
  color: rgba(245,240,255,0.70); max-width: 560px;
  margin-bottom: 30px;
}
.map-svg { width: 100%; height: auto; max-height: 460px; display: block; }

@keyframes pulseDot {
  0%, 100% { opacity: 0.6; transform: scale(1); }
  50%      { opacity: 1; transform: scale(1.4); }
}
@keyframes pulseRing {
  0%   { opacity: 0.6; transform: scale(1); }
  100% { opacity: 0; transform: scale(3.5); }
}
.map-dot { animation: pulseDot 3s ease-in-out infinite; transform-origin: center; transform-box: fill-box; }
.map-ring { animation: pulseRing 3s ease-out infinite; transform-origin: center; transform-box: fill-box; }

.map-stats {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 0;
  margin-top: 30px; padding-top: 24px;
  border-top: 1px solid rgba(245,240,255,0.12);
}
.map-stat {
  padding: 0 16px;
  border-right: 1px solid rgba(245,240,255,0.10);
}
.map-stat:last-child { border-right: none; }
.map-stat:first-child { padding-left: 0; }
.map-stat-num {
  font-family: 'Newsreader', Georgia, serif; font-style: italic; font-weight: 600;
  font-size: 30px; line-height: 1;
  color: var(--ember-glow);
  margin-bottom: 6px;
  letter-spacing: -0.015em;
}
.map-stat-label {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  color: var(--text-on-dark-muted);
}

/* ─── CTA BLOCK ─── */
.cta-block {
  background:
    radial-gradient(ellipse 70% 80% at 0% 50%, var(--aubergine-hi) 0%, transparent 65%),
    radial-gradient(ellipse 60% 80% at 100% 50%, var(--aubergine-mid) 0%, transparent 65%),
    linear-gradient(135deg, var(--aubergine) 0%, var(--char-deep) 100%);
  color: #FFFFFF;
  padding: 80px 70px; border-radius: 4px;
  display: grid; grid-template-columns: 1.8fr 1fr; gap: 50px;
  align-items: center; margin: 70px 0;
  position: relative; overflow: hidden;
  border: 1px solid rgba(245,240,255,0.10);
}
.cta-block::before {
  content: ''; position: absolute;
  top: 0; left: 0; right: 0; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), var(--violet-bright), transparent);
}
.cta-block-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2px;
  color: var(--ember-bright); margin-bottom: 14px;
}
.cta-block h2 {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(28px, 3.2vw, 42px); font-weight: 500; line-height: 1.12;
  letter-spacing: -0.022em; color: #FFFFFF;
  position: relative; z-index: 1;
}
.cta-block h2 em {
  font-style: italic;
  color: var(--ember-glow);
}
.cta-block-actions {
  display: flex; flex-direction: column; gap: 14px;
  position: relative; z-index: 1;
}

/* ─── FOOTER ─── */
.site-footer {
  background: #000000;
  color: #FFFFFF;
  padding: 70px 0 32px;
  position: relative;
  border-top: 1px solid rgba(255,255,255,0.06);
}
.site-footer::before {
  content: ''; position: absolute;
  top: 0; left: 0; right: 0; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), var(--violet-bright), transparent);
  opacity: 0.55;
}
.footer-grid {
  display: grid; grid-template-columns: 2fr 1fr 1fr 1fr 1fr; gap: 40px;
  margin-bottom: 50px;
}
.footer-brand-mark {
  display: flex; align-items: center; gap: 12px; margin-bottom: 20px;
}
.footer-brand-mark .brand-word { color: var(--ember-bright); font-size: 22px; }
.footer-tagline {
  font-family: 'Newsreader', Georgia, serif; font-style: italic;
  font-size: 17px; line-height: 1.5;
  color: var(--text-on-dark-dim); max-width: 380px;
  margin-bottom: 18px;
}
.footer-tagline em {
  color: var(--ember-glow);
  font-style: italic;
  white-space: nowrap;
}
.footer-meta {
  font-size: 12.5px; color: rgba(245,240,255,0.50); line-height: 1.6;
  max-width: 380px;
}
.footer-col h5 {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.7px;
  color: var(--ember-bright); margin-bottom: 16px;
}
.footer-col a {
  display: block; padding: 5px 0;
  color: var(--text-on-dark-muted); text-decoration: none;
  font-size: 13px; transition: color 0.2s;
}
.footer-col a:hover { color: #FFFFFF; }
.footer-col p {
  font-size: 11.5px; color: var(--text-on-dark-muted);
  line-height: 1.6; padding: 5px 0;
}
.footer-bottom {
  border-top: 1px solid rgba(245,240,255,0.12);
  padding-top: 24px;
  display: flex; justify-content: space-between; align-items: center;
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10px; color: var(--text-on-dark-faint);
  letter-spacing: 0.6px; gap: 20px; flex-wrap: wrap;
}
.footer-social {
  display: flex; gap: 14px;
}
.footer-social a {
  color: var(--text-on-dark-muted);
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; text-transform: uppercase; letter-spacing: 1.4px;
  text-decoration: none; padding: 0; transition: color 0.2s;
}
.footer-social a:hover { color: var(--ember-bright); }

/* ─── CASE CARDS · DETAILED PATTERN ─── */
.case-card-detailed {
  background: linear-gradient(135deg, #FFFFFF 0%, #F7F3EC 100%);
  border: 1px solid var(--line);
  border-left: 3px solid var(--ember);
  border-radius: 3px; overflow: hidden;
  margin-bottom: 28px;
  transition: all 0.3s ease;
}
.case-card-detailed.violet { border-left-color: var(--violet); }
.case-card-detailed.magenta { border-left-color: var(--magenta); }
.case-card-detailed.gold { border-left-color: var(--gold); }
.case-card-detailed:hover {
  transform: translateY(-2px);
  box-shadow: 0 14px 34px rgba(40,20,30,0.08);
}
.case-card-detailed-inner {
  padding: 40px 46px;
  display: grid; grid-template-columns: 1fr 1.3fr; gap: 50px; align-items: start;
}
.case-meta {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.7px;
  color: var(--ember); margin-bottom: 14px;
}
.case-card-detailed.violet .case-meta { color: var(--violet); }
.case-card-detailed.magenta .case-meta { color: var(--magenta); }
.case-card-detailed.gold .case-meta { color: var(--gold); }
.case-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 26px; font-weight: 500;
  line-height: 1.18; letter-spacing: -0.014em;
  color: var(--text);
}
.case-title em {
  font-style: italic;
  color: var(--ember);
}
.case-summary {
  font-size: 15px; line-height: 1.7; color: var(--text-dim);
  margin-bottom: 24px;
}
.case-summary strong { color: var(--text); font-weight: 600; }
.case-results {
  display: grid; grid-template-columns: 1fr 1fr; gap: 20px;
  padding-top: 22px;
  border-top: 1px solid var(--line);
}
.case-stat-num-large {
  font-family: 'Newsreader', Georgia, serif; font-style: italic; font-weight: 600;
  font-size: 32px; line-height: 1;
  color: var(--ember); letter-spacing: -0.014em; margin-bottom: 6px;
}
.case-card-detailed.violet .case-stat-num-large { color: var(--violet); }
.case-card-detailed.magenta .case-stat-num-large { color: var(--magenta); }
.case-card-detailed.gold .case-stat-num-large { color: var(--gold); }
.case-stat-label-fine {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 9.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  color: var(--text-muted); line-height: 1.4;
}

/* ─── COMPARISON CHART (engagement vs identification) ─── */
.compare-chart-wrap {
  background: linear-gradient(135deg, #FFFFFF 0%, #F7F3EC 100%);
  border: 1px solid var(--line);
  border-radius: 4px; padding: 36px 42px; margin-top: 50px;
  position: relative;
}
.compare-chart-legend {
  display: flex; gap: 28px; margin-bottom: 24px; flex-wrap: wrap;
  font-family: 'IBM Plex Mono', monospace; font-size: 11px;
  color: var(--text-dim);
  text-transform: uppercase; letter-spacing: 1.5px;
}
.compare-chart-legend span {
  display: inline-flex; align-items: center; gap: 9px; font-weight: 600;
}
.legend-dot {
  display: inline-block; width: 10px; height: 10px; border-radius: 50%;
}
.compare-chart-svg { width: 100%; height: auto; display: block; }
.compare-chart-caption {
  font-size: 13px; color: var(--text-muted);
  margin-top: 20px; line-height: 1.6;
}
.compare-chart-caption strong { color: var(--text); font-weight: 600; }

/* ─── STAT MOMENT ─── */
.stat-moment {
  background:
    radial-gradient(ellipse 50% 60% at 50% 50%, rgba(220,38,71,0.10) 0%, transparent 70%),
    #000000;
  color: #FFFFFF; padding: 90px 0;
  position: relative; overflow: hidden;
  border-top: 1px solid rgba(220,38,71,0.18);
  border-bottom: 1px solid rgba(220,38,71,0.18);
}
.stat-moment::before {
  content: ''; position: absolute; top: 0; left: 0; right: 0; height: 1px;
  background: linear-gradient(90deg, transparent, var(--ember), var(--violet-bright), transparent);
}
.stat-moment > .container { position: relative; z-index: 2; text-align: center; }
.stat-moment-eyebrow {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 2.4px;
  color: var(--ember-bright); margin-bottom: 24px;
}
.stat-moment-num {
  font-family: 'Newsreader', Georgia, serif; font-style: italic; font-weight: 600;
  font-size: clamp(56px, 8vw, 110px); line-height: 1;
  color: var(--ember-glow);
  letter-spacing: -0.025em; margin-bottom: 24px;
}
.stat-moment-label {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(20px, 2vw, 26px); font-weight: 400;
  line-height: 1.4; color: rgba(245,240,255,0.85);
  max-width: 760px; margin: 0 auto;
}
.stat-moment-label em {
  font-style: italic; color: var(--ember-bright);
}
.stat-moment-attr {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 500;
  text-transform: uppercase; letter-spacing: 1.6px;
  color: var(--text-on-dark-faint); margin-top: 28px;
}

/* ─── PROCESS / 3-DOMAIN GRID ─── */
.process {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px;
  margin-top: 50px;
}
.process-step {
  position: relative; padding-top: 22px;
  border-top: 1px solid rgba(245,240,255,0.16);
}
.process-step::before {
  content: ''; position: absolute; top: -1px; left: 0;
  width: 50px; height: 2px;
  background: linear-gradient(90deg, var(--ember-bright), var(--violet-bright));
}
.process-num {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.8px;
  color: var(--ember-bright); margin-bottom: 14px;
}
.process-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 24px; font-weight: 500;
  line-height: 1.2; letter-spacing: -0.014em;
  color: #FFFFFF; margin-bottom: 12px;
}
.process-body {
  font-size: 14.5px; line-height: 1.7;
  color: var(--text-on-dark-dim);
}
.process.light .process-step { border-top-color: var(--line); }
.process.light .process-num { color: var(--ember); }
.process.light .process-title { color: var(--text); }
.process.light .process-body { color: var(--text-dim); }

/* ─── TICKER BAND ─── */
.ticker-band {
  background: #000000;
  border-top: 1px solid rgba(255,255,255,0.06);
  border-bottom: 1px solid rgba(255,255,255,0.06);
  padding: 18px 0 14px;
  position: relative; overflow: hidden;
}
.ticker-track {
  display: flex; gap: 32px; white-space: nowrap;
  animation: tickerScroll 75s linear infinite;
  width: max-content;
}
.ticker-band:hover .ticker-track { animation-play-state: paused; }
.ticker-item {
  display: inline-flex; align-items: center; gap: 10px;
  font-family: 'IBM Plex Mono', monospace;
  font-size: 11px; font-weight: 600;
  letter-spacing: 1.4px; text-transform: uppercase;
  color: rgba(245,240,255,0.80);
}
.ticker-label {
  color: rgba(245,240,255,0.50);
  font-weight: 500;
}
.ticker-val {
  color: rgba(245,240,255,0.92);
  font-weight: 700;
  letter-spacing: 0.5px;
}
.ticker-val.up    { color: #34D399; }
.ticker-val.up::before    { content: '▲ '; font-size: 9px; opacity: 0.85; }
.ticker-val.down  { color: #EF4360; }
.ticker-val.down::before  { content: '▼ '; font-size: 9px; opacity: 0.85; }
.ticker-val.flat  { color: var(--text-on-dark-muted); }
.ticker-val.flat::before  { content: '— '; font-size: 9px; opacity: 0.7; }
.ticker-sep {
  display: inline-block; width: 4px; height: 4px; border-radius: 50%;
  background: var(--ember); opacity: 0.45;
}
.ticker-cap {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 9.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.6px;
  color: rgba(245,240,255,0.32);
  text-align: center; margin-top: 10px;
  padding: 0 16px;
}
@keyframes tickerScroll {
  0%   { transform: translateX(0); }
  100% { transform: translateX(-50%); }
}

/* ─── EXPLAINER BLOCKS (for the EMBER vs WIS explainer page) ─── */
.explainer-block {
  background: linear-gradient(135deg, #FFFFFF 0%, #FBF7F0 100%);
  border: 1px solid var(--line);
  border-radius: 4px;
  padding: 50px 56px;
  margin-bottom: 28px;
  position: relative; overflow: hidden;
}
.explainer-block::before {
  content: ''; position: absolute; top: 0; left: 0; bottom: 0; width: 4px;
  background: linear-gradient(180deg, var(--ember), var(--magenta), var(--violet));
}
.explainer-block.violet::before {
  background: linear-gradient(180deg, var(--violet-bright), var(--violet-deep));
}
.explainer-tag {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.8px;
  color: var(--ember); margin-bottom: 14px;
}
.explainer-block.violet .explainer-tag { color: var(--violet); }
.explainer-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: clamp(28px, 3.2vw, 40px); font-weight: 500;
  line-height: 1.12; letter-spacing: -0.02em;
  color: var(--text); margin-bottom: 20px;
}
.explainer-title em {
  font-style: italic;
  color: var(--ember);
}
.explainer-block.violet .explainer-title em {
  color: var(--violet);
}
.explainer-body {
  font-size: 16px; line-height: 1.7; color: var(--text-dim);
  max-width: 820px;
}
.explainer-body p { margin-bottom: 14px; }
.explainer-body p:last-child { margin-bottom: 0; }
.explainer-body strong { color: var(--text); font-weight: 600; }
.formula-row {
  display: flex; align-items: center; gap: 16px; flex-wrap: wrap;
  padding: 22px 28px;
  background: rgba(40,20,30,0.04);
  border: 1px solid var(--line);
  border-radius: 3px; margin-top: 28px;
  font-family: 'Newsreader', Georgia, serif;
  font-size: 18px; line-height: 1.4; color: var(--text);
}
.formula-row .f-tag {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.5px;
  padding: 5px 11px;
  background: var(--ember); color: #FFFFFF;
  border-radius: 3px;
}
.formula-row .f-tag.violet { background: var(--violet); }
.formula-row .f-plus, .formula-row .f-eq {
  font-style: italic;
  color: var(--ember);
  font-size: 22px; font-weight: 600;
}
.formula-row .f-text { flex: 1; min-width: 180px; }

/* ─── SIGNAL VS NOISE ─── */
.signal-noise-grid {
  display: grid; grid-template-columns: 1fr 1fr; gap: 30px;
  margin-top: 40px;
}
.signal-noise-col { padding: 32px 36px; border-radius: 3px; }
.signal-noise-col.noise {
  background: rgba(40,20,30,0.04);
  border: 1px solid var(--line); color: var(--text-muted);
}
.signal-noise-col.signal {
  background: linear-gradient(135deg, #FFFFFF 0%, #F7F3EC 100%);
  border: 1px solid var(--line); border-left: 3px solid var(--ember);
}
.signal-noise-col h3 {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 24px; font-weight: 500;
  letter-spacing: -0.012em; line-height: 1.2;
  margin-bottom: 14px;
}
.signal-noise-col.noise h3 { color: var(--text-muted); }
.signal-noise-col.signal h3 { color: var(--ember); }
.signal-noise-col.signal h3 em {
  font-style: italic;
  color: var(--ember);
}
.signal-noise-col p {
  font-size: 14.5px; line-height: 1.7; margin-bottom: 12px;
}
.signal-noise-col strong { color: var(--text); font-weight: 600; }

/* ─── PRESS LIST ─── */
.press-list { border-top: 1px solid var(--line); margin-top: 40px; }
.press-list-item {
  display: grid; grid-template-columns: 130px 1fr 130px;
  gap: 30px; align-items: center;
  padding: 26px 0;
  border-bottom: 1px solid var(--line);
  text-decoration: none; color: inherit;
  transition: padding 0.25s ease, background 0.25s ease;
}
.press-list-item:hover {
  padding-left: 16px;
  background: linear-gradient(90deg, rgba(200,30,63,0.04), transparent);
}
.press-list-date {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10.5px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.5px;
  color: var(--ember);
}
.press-list-title {
  font-family: 'Newsreader', Georgia, serif;
  font-size: 19px; font-weight: 500;
  line-height: 1.3; letter-spacing: -0.012em;
  color: var(--text);
}
.press-list-title em {
  font-style: italic;
  color: var(--ember);
}
.press-list-source {
  font-family: 'IBM Plex Mono', monospace;
  font-size: 10px; font-weight: 600;
  text-transform: uppercase; letter-spacing: 1.4px;
  color: var(--text-muted); text-align: right;
}

/* ─── REVEAL ANIMATION ─── */
.reveal-init {
  opacity: 0; transform: translateY(24px);
  transition: opacity 0.7s ease, transform 0.7s ease;
}
.reveal-init.visible { opacity: 1; transform: translateY(0); }

/* ─── DECO ─── */
.deco-glow {
  position: absolute; pointer-events: none; z-index: 0;
  border-radius: 50%; filter: blur(90px);
}
.deco-glow.ember {
  background: var(--ember); width: 500px; height: 500px;
  right: -150px; top: -150px; opacity: 0.18;
}
.deco-glow.violet {
  background: var(--violet); width: 380px; height: 380px;
  left: -100px; bottom: -150px; opacity: 0.14;
}

/* ─── RESPONSIVE ─── */
@media (max-width: 1100px) {
  .nav-links { gap: 22px; }
  .nav-link { font-size: 10.5px; letter-spacing: 1.3px; }
  .footer-grid { grid-template-columns: 1.5fr 1fr 1fr; }
  .footer-grid > div:nth-child(4),
  .footer-grid > div:nth-child(5) { display: none; }
}
@media (max-width: 920px) {
  .case-card-detailed-inner { grid-template-columns: 1fr; gap: 28px; padding: 32px 28px; }
  .case-results { grid-template-columns: 1fr; gap: 16px; }
  .process { grid-template-columns: 1fr; gap: 24px; }
  .signal-noise-grid { grid-template-columns: 1fr; gap: 18px; }
  .explainer-block { padding: 36px 30px; }
  .compare-chart-wrap { padding: 26px 24px; }
  .press-list-item { grid-template-columns: 1fr; gap: 8px; }
  .press-list-source { text-align: left; }

  /* MOBILE NAV */
  .nav-toggle { display: flex; }
  .nav-links {
    display: none;
    position: absolute;
    top: 100%; left: 0; right: 0;
    flex-direction: column;
    align-items: stretch;
    gap: 0;
    background: rgba(10,10,15,0.98);
    border-top: 1px solid rgba(245,240,255,0.10);
    border-bottom: 1px solid rgba(245,240,255,0.10);
    padding: 12px 24px 20px;
    backdrop-filter: blur(12px);
    -webkit-backdrop-filter: blur(12px);
  }
  .nav-links.open { display: flex; }
  .nav-links .nav-link {
    padding: 14px 0;
    font-size: 13px;
    letter-spacing: 1.8px;
    border-bottom: 1px solid rgba(245,240,255,0.06);
  }
  .nav-links .nav-link:last-of-type { border-bottom: none; }
  .nav-links .nav-link::after { display: none; }
  .nav-links .nav-cta {
    margin-top: 14px;
    text-align: center;
    padding: 14px 20px;
  }
  .site-nav { position: relative; }

  .hero-dark { padding: 70px 0 60px; }
  .hero-grid { grid-template-columns: 1fr; gap: 50px; }
  .architecture-vis { max-width: 380px; }
  .split-2, .split-13 { grid-template-columns: 1fr; gap: 40px; }
  .vital-grid { grid-template-columns: 1fr; }
  .case-grid { grid-template-columns: 1fr; }
  .press-grid { grid-template-columns: 1fr; }
  .press-feature { grid-template-columns: 1fr; padding: 36px 30px; gap: 28px; }
  .contrast-grid { grid-template-columns: 1fr; }
  .contrast-col.old { border-right: none; border-bottom: 1px solid rgba(245,240,255,0.12); }
  .method-row { grid-template-columns: 1fr; gap: 18px; padding: 36px 0; }
  .contact-grid { grid-template-columns: 1fr; gap: 40px; }
  .cta-block { grid-template-columns: 1fr; padding: 50px 32px; gap: 28px; }
  .footer-grid { grid-template-columns: 1fr 1fr; gap: 30px; }
  .footer-grid > div:nth-child(4),
  .footer-grid > div:nth-child(5) { display: block; }
  .footer-bottom { flex-direction: column; gap: 14px; align-items: flex-start; }
  .fact-row { grid-template-columns: 1fr; }
  .fact-cell:not(:last-child) {
    border-right: none;
    border-bottom: 1px solid rgba(245,240,255,0.12);
  }
  .fact-row-light { grid-template-columns: 1fr 1fr; }
  .fact-row-light .fact-cell:nth-child(2) { border-right: none; }
  .map-stats { grid-template-columns: repeat(2, 1fr); gap: 16px 0; }
  .map-stat { padding: 8px 16px; }
  .map-stat:nth-child(2) { border-right: none; }
}