SETTING A NEW STANDARD
EMBER™ is changing the landscape for how brands are measuring employee performance. The team has discovered the 6 vital signs that are key for organizational health. It has been recognized as the most thorough and reliable employee performance measurement system available, meeting academic doctoral standards, peer and industry review, and US Federal Government Institutional Review Board (IRB) protocols. This achievement is the result of nearly a decade of scientific research and a multi-year external audit conducted by third-party evaluators.
NEW & SUPERIOR METRIC SYSTEM
EMBER™ introduces a superior metric in comparison to engagement. It is based on a new, patent-pending system, proven to be more predictive than engagement-based surveys. It shows the direct outcome and impact on employee collaboration, work and attitudes to market performance.
6 VITAL SIGNS
The 6 vital signs that encompass the metric systems for organizational health are proprietary and can only be accessed through this platform. There is nothing else like it in existence, and it is revolutionizing the landscape of HR and employee engagement measurement for the better.
UNMATCHED RIGOR & TESTING
Unlike employee engagement and HR surveys to date, which are often unstandardized and not tested to the highest standards, EMBER™ has met and surpassed these benchmarks, being the first standardized system of its kind.
MOST COMPREHENSIVE DIAGNOTSIC
EMBER™ is the only measurement system that cohesively spans HR, Marketing, Brand, and Business/ Market Performance, demonstrating interlocking, statistically significant, interactions across all facets. This means, we are the first to show main interactions using our vital signs, at scale, across all components of a company - from the INSIDE-OUT. That's right, this has never been done before.
PROVEN ACROSS CLIENTS
EMBER™ has been validated over the years, across 25 industries, using our deep repository of data from numerous global companies.
OUR FOUNDER
Dr. Yasmeen J. Coning
FOUNDER & CHIEF INSIGHTS OFFICER, EMBER™
GLOBAL PRINCIPAL, OGILVY CONSULTING
Dr. Coning has an entrepreneurial style and a deep subject expertise that have advanced the interests of companies in the finance, pharmaceutical, CPG, media, telecom, manufacturing, agriculture, transportation, and technology sectors. With a passion for the science of human behavior, reinforced with business acumen, she has built and executed global company launches and transformations, as well as advised firms through the IPO, Spin and M&A processes.
Currently, Dr. Coning serves as Global Principal at Ogilvy Consulting, where she leverages her experience and expertise leading the firm's Center of Excellence for Organizational Behavior & Design. She is also the head of the Performance Advisory (data & measurement) for Ogilvy. Throughout her 25-year career, she has worked with Microsoft, Starbucks, Novartis, IBM, Verizon, Bristol Meyers Squibb, JP Morgan, HP, Coca-Cola, Booz Allen, Apple, and many more.
Dr. Coning is also the founder and Chief Insights Officer of EMBER™, the proprietary platform born from her doctoral research and fieldwork with global organizations. EMBER delivers the most precise and reliable diagnostic for employee performance, shifting away from traditional engagement models to a new gold standard: identification. Anchored in this breakthrough science, EMBER empowers companies to understand and activate the true drivers of workforce effectiveness—leading to measurable market growth, improved brand performance, and stronger internal alignment. Proven across industries and markets, EMBER consistently helps multinational organizations translate people data into strategic business outcomes.
Dr. Coning holds a Bachelor’s from Boston University, a Master of Science from Columbia University, and both an MBA and Doctorate from Pepperdine University. She currently serves on multiple boards, and is a trusted advisor and sought-after speaker.
